Cinema Campaign
of the Decade
Have your say
As part of the celebrations marking the tenth edition of the Digital Cinema Media Awards, we are asking the industry to select its favourite cinema campaign of the decade!
This award celebrates the campaign that continues to resonate most strongly with audiences and the industry, recognising enduring creativity, impact, and the power of cinema as an advertising medium.
The shortlist includes the past nine Grand Prix winners, representing the very best of cinema advertising since the Awards launched in 2015.
Watch each ad below and cast your vote at the end of the page.
Voting is open from Tuesday 19 May to Friday 7 August.
Shortlisted campaigns
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2025
‘Should've Gone To... Cinema’
Specsavers
MG OMD
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2024
‘Stimulating Senses With 4DX And The Royal Air Force’
RAF
MG OMD
-
2023
‘Kia driving to the electric future with independent cinema’
KIA
Havas Media Network, Havas PLAY
-
2022
‘Frighteningly Good: How Disney+ Jump Started Their 18+ Audience’
Disney+
The Walking Dead, Publicis Imagine
-
2019
‘Lidl Movie Moments’
Lidl
Starcom
-
2018
‘Max Factor: Putting a Spotlight on the Leading Ladies of Cinema’
Coty Consumer Beauty UK
Zenith Media
-
2017
‘Channel 4 Paralympics’
Channel 4
OMD UK
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2016
‘I know what you unboxed last summer’
Three and LG
Mindshare
-
2015
‘Heineken Open Your Cities’
Heineken
Starcom Mediavest Group